The Adventure Travel Ai Visibility Index
How adventure travel shows up inside AI, region by region. The first edition covers Europe: how North Americans planning a European trip are answered, and which destinations, routes, properties and sources those answers name.
Ai VISIBILITY
Take a look inside the report
Travelers now ask an assistant where to go, what to do and who to travel with. A page of ranked links has collapsed into a single answer with a handful of names in it. The competitive question is shifting from how you rank to whether you are one of the names AI recommends.
The index measures that. We run the same fifty traveller prompts across four engines, aggregate the answers rather than trusting any single one, and record which places, routes, properties and operators get named — and which sources the engines drew on to name them.
The Ai Visibility Landscape
How LLMs like chatgpt are changing online search behavior, the engines behind the answers, and how to read the visibility index.
Key Insights
Top ten findings on which destinations, routes, operators, brands and sources Ai favors in European Adventure Travel and the citations behind them.
Key Adventure Travel Topics
The index breaks down the top adventure travel categories like cycling, hiking and trekking, winter, family, wellness, and culinary to name a few.
Recommendations
Key marketing and content recommendations you and your team can implement based on the findings.